This Privacy Policy (“Policy”) explains how Xtreme Longevity (“Xtreme Longevity,” “we,” “us,” “our”) collects, uses, and discloses information from and about you, and your choices regarding such information.
This Policy only applies to the Services and does not apply to any websites, apps, or other services that we do not own or control.
By using or otherwise accessing the Services, you acknowledge the applicability of this Policy. Please read this Policy carefully to understand our practices regarding your information. You can reach out to us via https://xtremelongevity.com/contact-us if you have questions about these practices.
Information We Collect
Depending on how you interact with the Services, we may collect information directly from you, automatically, and/or from other sources.
Information You Provide to Us
We collect information directly from you when you use the Services, such as when you create an account, provide feedback, schedule an appointment, place an order, sign up for emails, engage with customer service, respond to surveys or quizzes, post on the Services, or grant our Apps access to your photos or other information. The following describes common types of information you may provide to us.
- Contact information, such as name, email address, phone number, and physical address.
- Account information, such as your login information, preferences, and areas of interest. You may provide this information when you create and use your account.
- Demographic information, such as your gender, birth date, and marital status.
- Order information, such as your billing and shipping address, the contents of your order, your transaction history, and payment information such as your debit or credit card number and expiration date.
- User content, such as comments, photos, posts, ideas, reviews, feedback, or other content that you submit or otherwise make available through the Services. This content may be viewable by other account holders or the public and may be associated with account information like your username, depending on the nature of the Services and where you choose to make the content available.
- Communications, including, but not limited to, any information that you provide to us (1) in an email, during a customer service interaction, or at an event; (2) on social media by, for example, liking or sharing our post; or (3) in response to a survey, quiz, or sweepstakes.
- Information from your device or other apps that you provide to the Services or grant permission for an App to access, such as your photos or content from your device’s camera, your calendar, and fitness app information.
- Location information, which may include your general location inferred from your IP address or information that identifies the precise location of your mobile device (when you agree to allow an App or Service to collect this).
- Information requested by lead and order forms, such as contact and payment information (as described above) as well as other information such as military status or information relevant to providing insurance (such as car make and model).
- Any other information you provide to us.
You are not required to provide us with any information about yourself. However, if you do not provide us with certain information, the Services will not function as intended or you will be unable to access certain features. For example, if you do not provide us with your name and email address, you cannot create an account.
Some of the information we collect, such as health-related information, may be considered “sensitive” under some laws. Where relevant, this is discussed in the Supplemental Privacy Notice.
Information We Collect Automatically
We collect some kinds of information automatically when you interact with the Services, including, but not limited to:
- Device information, such as IP address; information about your device hardware such as its type; information about your device’s software, including its operating system; browser type, version, and language; time zone; unique device identifiers, and advertising identifiers such as mobile advertising ID.
- Usage information about how you interact with the Services, such as the date and time you interacted with the Services, pages viewed, links clicked, the time spent on each page, the websites or apps you visited before and after you visited the Services, search history, and the content you post to the Services.
- Location information, as described above.
We and other parties may use cookies and similar technologies to collect and store some of this information. For more information about the use of cookies and similar technologies on the Services, Cookies, Analytics, and Advertising below.
Information We Collect from Other Sources
We may collect information about you from other sources, such as:
- Our affiliates and subsidiaries, if you use or otherwise interact with their services.
- Log-in services and social network connections. If you access the Services through a third-party connection or login (e.g., through a social network), you may allow us to have access to and collect certain information from your social network profile, which may include account and profile information, your posts, “likes,” and “shares,” and your list of friends, depending on your account settings on such services. If you do not wish for us to access this information, do not use a third-party connection to access the Services. Please see the terms and privacy policies of social media networks you use for information about their privacy practices and about how to adjust your settings.
- Credit reporting services. For certain offerings in the Services, we may collect information from credit reporting services in order to comply with applicable law and facilitate your transactions.
- Other parties. We may collect additional information about you to supplement information we collect in other ways (such as demographic, contact, and statistical information) from parties such as business partners, marketers, advertising networks, data providers, analysts, public databases, and other parties
How We Use Your Information
We use the information we collect for a variety of purposes, which may vary depending on the type of information and how you interact with the Services. These purposes may include to:
- Provide and maintain the Services, including to register your account and run our business.
- Personalize the Services, including by remembering your preferences.
- Conduct analysis and research related to the Services, including to understand use of the Services.
- Improve and enhance the Services, including by developing new features.
- Develop new products and services.
- Communicate with you about your account, services you have requested, and your customer service requests or other inquiries, subject to any preferences you have communicated to us.
- Advertise and market the Services and other products or services to you as described more fully below, subject to any preferences you have communicated to us.
- Conduct surveys, sweepstakes, and similar activities.
- Maintain security and prevent fraud.
- Verify your identity or authenticate you.
- Comply with applicable laws, regulations, and other legal process and procedures.
- Exercise our legal rights (including by enforcing our terms and policies), detect and prevent illegal activity on the Services, or protect the rights, property, or safety of Xtreme Longevity, our users, our employees, or others.
We may combine the information we collect through the Services with information we collect automatically or receive from other sources and use such combined information in accordance with this Policy. We may also aggregate and/or de-identify information we collect in such a way that it cannot reasonably be linked to you or your device. We may use such aggregated and/or de-identified information for any purpose, including for research and marketing purposes, and may disclose such information in any way.
Cookies, Analytics, and Advertising
Cookies
We and other parties may use cookies and similar technologies like pixels to collect your data. A cookie is a small text file that web servers place on your device, designed to store basic information and to help websites and apps recognize your browser. Cookies serve a variety of purposes, such as helping you navigate and interact with the Services, making your experience of the Services more relevant and personalized, helping us analyse use of the Services, saving your preferences, authenticating you, and enabling certain kinds of advertising. The cookies on the Services may be set by us (first-party cookies) or by third parties (third-party cookies). We may use session cookies (which are deleted when you close your browser) and persistent cookies (which stay on your browser or device for longer). We may also use pixels in emails you receive from us to record actions such as whether you open an email or click a link in it.
To adjust your cookie preferences generally, please consult the “Help” section of your browser for information about how to adjust your browser settings to notify you when a cookie is being set or updated or to block cookies altogether. Any preferences you have exercised in this way will only apply to the specific device/browser on which you made them, so if you want these preferences to apply when you access the Services from a different browser or device, you will need to make these preference choices in that specific browser or device. If you block or disable certain cookies, the Services may not function as intended and you may not have access to certain features or functions. Some cookies are strictly necessary for the Services to function, meaning that you cannot opt out of them.
If you are a resident of the European Economic Area (“EEA”) or the United Kingdom (“UK”), please see the EEA/UK Privacy Notice below for more information about our use of cookies.
Analytics
We and third-party web analytics services, including Google Analytics, may use cookies and similar technologies on the Services for analytics purposes. You can find more information about Google’s analytics practices here. To prevent Google Analytics from using your information for analytics, you may install the Google Analytics Opt-out Browser Add-on by clicking here. Any preferences you have exercised through these methods will only apply to the specific device/browser on which you made them, so if you want these preferences to apply when you access the Services from a different browser or device, you will need to install the browser add-on or otherwise indicate your preferences in that specific browser or device.
Online Advertising
On the Services, we may allow third party cookies and third-party advertising technologies (e.g., ad networks and ad servers such as Google’s ad services) that use cookies and similar technologies to deliver relevant and targeted advertisements and other content to you on the Services and on other websites you visit and applications you use. These ads may be based on the content of the page you are visiting, automatically collected information, information you provide, and other information about you. These ads may also be based on your current activity or your activity over time and across other websites, and may be tailored to your interests.
For region-specific opt-out options, please see Supplemental Privacy Notice below. Please note that you may still see ads on the Services or ads for the Services on other websites or apps, but these ads may not be tailored to you. Any preferences you have exercised through these methods will only apply to the specific device/browser on which you made them, so if you want these preferences to apply when you access the Services from a different browser or device, you will need to indicate your preferences in that specific browser or device.
Mobile App Advertising
You may receive tailored in-app advertisements when using our App or other mobile apps. We may use vendors or other parties to deliver ads on mobile apps or for mobile app analytics. The operating system of your device provides instructions on how to prevent the delivery of tailored in-application advertisements. Please review these instructions and/or your device settings for more information on how to control in-app advertisements. We have no control over how and to what extent your operating system allows you to control tailored in-app advertisements.
Do Not Track
Do Not Track (“DNT”) is a privacy preference that is available in certain web browsers which you can learn more about here. We, like many other Services, do not currently recognize or respond to browser initiated DNT signals. Please note that DNT is different than the user “preference signal” referenced in the “Your Rights and Choices” section below, which is a browser-based control that indicates whether you would like to opt out of processing of your information for certain purposes, such as the “sale” of your information or the disclosure of your information for targeted advertising purposes, as defined under applicable laws.
How We Disclose Your Information
We may disclose the information we collect from and about you in the following ways:
- Personnel. Our employees, contractors, and other personnel have access to your information as needed to provide the Services.
- Affiliates. Information you provide to one of our Websites or Apps may be disclosed to our other Websites and Apps. We may also disclose your information to our corporate affiliates (e.g., parent company, sister companies, subsidiaries, joint ventures, or other companies under common control).
- Vendors. We may disclose or provide access to your information to vendors that provide services on our behalf, including website hosting, data storage, analytics, research, marketing and advertising, payment processing, security, data enrichment, content, contests and similar offerings, and other services.
- Advertising. We may share certain data with Advertising platforms, such as Google and Social Networks such as Twitter, Facebook, LinkedIn and Snapchat to allow us to target existing users and customers with highly relevant advertising campaigns. For the purposes of such campaigns. We may share a unique code (such as a hashed email address) with the applicable Advertising platform in order for that identifier to be matched against existing users of the relevant Advertising Platform and to identify potentially relevant audiences for targeted advertising. We may use services such as Google Ads’ Customer Match, LinkedIn Matched Audiences and Facebook Custom Audiences for these purposes.
In addition to advertisements for our own goods and services, we may also facilitate third parties to advertise their own goods and services including by targeting those advertisements to those that might be most interested in them. These advertisements may be shown within our Services. In order to provide advertisements relevant to you, your IP address may be used, as well as your operating system and device type. Information about your particular device will be used to show you advertisements which work properly on that device.
Business transfers. In the event of a sale of some or all of our assets, merger, reorganization, dissolution or similar event, including during negotiations of such an event, your data may be part of the transferred assets.
- Legal compliance. We may disclose your information if required to do so by law or legal process, or in the good faith belief that disclosure is reasonably necessary to (1) comply with a legal obligation, (2) protect and defend the rights, property, or personal safety of ourselves, our personnel, users of the Services or the public, (3) obtain legal advice, or (4) protect against legal liability. This includes disclosures for fraud prevention.
- With your consent. If you consent for us to disclose your information, we may do so consistent with your consent. You have the right to revoke consent at any time by informing us via www.xtremelongevity.com/contact-us with the subject line “Revoke Consent” and explaining the information and disclosure(s) for which you want to revoke consent.
You may choose to post or otherwise provide information to the Services in such a way that other parties can view or access this information. For example, if you interact with the Services via social media platforms or use “social features” on the Services (e.g., Facebook plugins), such social media platforms may have access to information about you. If you participate in community forums, others may have access to information submitted or otherwise posted on those forums. Your choice to disclose information in these ways is not a disclosure of your information by us.
Your Rights and Choices
Rights Regarding Your Information
Depending on your jurisdiction, you may have the right to make certain requests of us regarding your “personal information” or “personal data,” as defined in applicable law. This includes, but is not limited to, the right to request that we:
- Provide you with access to and/or a copy of certain personal information we hold about you.
- Inform you about the categories of personal information we collect or disclose about you, the categories of sources of this personal information, the business or commercial purpose for collecting this personal information, and the categories of parties to which we disclose this personal information.
- Correct inaccurate personal information we hold about you.
- Delete certain personal information we hold about you.
You may have different or additional rights depending on your jurisdiction of residence. For example, you may have the right to object to, restrict, or opt out of our processing of certain information. Please see Supplemental Privacy Notice, below, for more information about region-specific rights.
You may be able to access, correct, and delete certain information through your account with the Services. Please note that certain information may be exempt from your requests under applicable law. For example, we need to retain certain information in order to provide the Services to you, and we would be unable to continue providing Services requested by you if we deleted that information. We may also need to retain certain information to comply with applicable law or exercise our legal rights.
We may need to take reasonable steps to verify your identity before responding to certain requests, which may include, at a minimum, depending on the type of request and the sensitivity of the information involved, verifying your [name and email address]. If provided in applicable law, you may designate an authorized agent to make requests on your behalf. To do so, you or the agent must provide us with written authorization or power of attorney, signed by you, for the agent to act on your behalf. You still need to verify your identity directly with us.
If we ask for and rely on consent to process information, you have the right to revoke this consent at any time by emailing www.xtremelongevity.com/contact-us with the subject line “Revoke Consent” and explaining the information for which you want to revoke consent. Please be advised that revocation of consent will not affect the validity of consent prior to revocation.
Depending on your jurisdiction, you may also have the right to contact the applicable data protection authority with complaints regarding our practices. Please consult the website of your jurisdiction’s data protection authority for more information. However, we encourage you to contact us first to resolve any questions or complaints.
Right to Opt Out of “Sales” and “Sharing”
If you are a resident of California and certain other jurisdictions, you may have the right to opt out of our “sale” or “sharing” of your information, which may be characterized by some laws as “targeted advertising.” As mentioned in the “How We Disclose Your Information” section above, we may provide your information to parties such as advertising providers and partners to, for example, provide you with more relevant ads offers that may be of interest to you. Under certain laws, these disclosures may be considered a “sale,” “sharing,” or “targeted advertising.”
As discussed in the “Cookies, Analytics, and Advertising” section above, we may provide your information to advertising providers for purposes of targeted advertising, to show you more relevant and tailored ads, and to analytics providers that assist us in analysing how you use the Services, our user base, and other matters. Under applicable law, the disclosure of your personal information to these parties to provide these services may be considered a “sale” of personal information, a “sharing” of personal information, or the processing of personal information for targeted advertising purposes.
Please note that we do not knowingly “share” personal information of individuals under 16 years of age.
Your Choices About Marketing Communications and Push Notifications
Email. Subject to any applicable legal requirements, if you provide us with your email address, we may send you marketing and promotional communications on behalf of ourselves and other parties (this may include, for example, offers from our partners). You may opt out of these emails using the “Unsubscribe” instructions in such emails. Please note that it may take some time to process your request, consistent with applicable law. If you unsubscribe from marketing and promotional emails, you may still receive administrative and service-related emails from us, such as emails regarding your account and updates to our terms or policies.
Text/SMS. Subject to any applicable legal requirements, if you provide us with your mobile phone number, we may send you text/SMS-based marketing and promotional communications. To opt out of these communications, reply “STOP” or “UNSUBSCRIBE”.
Push Notifications. Our Apps may send push notifications to your device. You can disable these notifications and adjust your notification preferences via your device settings.
Retention
We retain your information for as long as is necessary for the purposes for which it is collected and processed. These periods vary depending on the nature of the information, your interactions with us, and the purposes for collection and processing.
When the purposes for which we processed your information have concluded, we will either permanently delete or destroy the relevant information or anonymise it such that it no longer identifies you.
Security
We use reasonable efforts to protect your information from unauthorized access, use, or disclosure, but we cannot guarantee the absolute security of your information because no method of transmission over the Internet or electronic storage is fully secure.
You can improve the security of your information and any accounts you have with the Services by creating strong passwords that only you know, closing accounts after you are done using them on shared devices, and not accessing the Services over unsecured networks. You are solely responsible for any activity that occurs through your account, whether or not you authorized the activity. Please notify us if you become aware of unauthorized use of your password or account.
Miscellaneous
a.. Third-party links
The services may contain links to third-party websites, apps, or other services. This Policy does not apply to the privacy practices of other parties or their websites, apps, or other services. Before engaging with another party, please review their privacy policy.
- Children’s privacy
The Services are not intended for use by children. We do not knowingly collect “personal information” from children under the age of 13. If we learn that someone under 13 has provided us with their personal information, we will use reasonable efforts to remove that information from our databases as required by applicable law.
- Changes to this Policy
We may update this Policy from time to time. When we do so, we will post the updated Policy here with a new “Last updated” date. By continuing to use or otherwise interact with the Services after an update to this Policy is posted, you agree that we may process your information in accordance with the updated Policy.
Contact Us
If you have questions about this Policy or our privacy practices, please contact us via www.xtremelongevity.com/contact-us
Supplemental Privacy Notice
This Supplemental Privacy Notice only applies to residents of those states and explains what information we collect about you, where and from whom we collect it, why we collect it and your respective state rights related to it.
Categories of PI we collect. In the past 12 months, we have collected the following categories of PI from consumers:
- Identifiers, such as name, email address, IP address, and login information.
- Internet, electronic network, and device activity and device information and related identifiers, such as information about your interactions with the Services, device and advertising identifiers, information about your device hardware and software (as more fully described in the section above, “Information We Collect”).
- Geolocation data, such as your general location inferred from an IP address.
- Legally protected classification information, such as gender and marital status.
- Inferences from some of the above information to create a profile reflecting, for example, your preferences.
- Sensitive personal information, such as information concerning your health, sex life, or sexual orientation, and login information allowing access to a user account.
- Other information that directly or indirectly identifies you, such as date of birth, account preferences, and information on any publicly available social media profile of yours through which you use the Services.
Categories of sources from which we collect PI. We collect the categories of PI listed above (i) directly from you, (ii) automatically from your activities on the Services or your devices, (iii) our affiliates, and (iv) other parties such as data enrichment services.
Purposes for collection and disclosure. In the past 12 months, we or our vendors have collected the categories of PI listed above for the business or commercial purposes listed above in the section, “How We Use Your Information.” Our purposes for using PI may vary based on the circumstances and the nature of the PI.
Categories of parties to which we disclose PI. In the past 12 months, we or our vendors have disclosed the categories of PI listed above for a business or commercial purpose to the categories of parties listed above in the “How We Disclose Your Information” section. To whom we disclose PI varies based on the nature of the PI and the purposes for which we use it.
Your rights. You have the right to:
- Request that we disclose certain information to you about our collection and use of your PI, including:
- What PI we collect about you
- Our business purpose for collecting PI about you
- The types of third parties with whom we share your PI
- The specific pieces of PI we collect about you and provide it in a readily-usable format
- The types of PI that we disclosed about you for a business purpose, and the categories of third parties to whom we disclosed your PI
- You have the right to be informed about the PI we collect about you at or before the time we collect it.
- You have the right to request that we delete any PI that we have about you.
- You have the right to request a correction of any inaccurate information in the the PI we collect about you.
- You have the right to stop us from sharing your PI to display advertisements to you based on your activities, preferences, and interests.
- If we use your sensitive PI for purposes other than to render services or offer products to you, you will have the right to request that we limit the processing of your sensitive PI.
- You will not be discriminated against or penalized for exercising your rights to your PI.
To exercise your rights, please contact us via www.xtremelongevity.com/contact-us
EEA/UK Privacy Notice
This EEA/UK Privacy Notice applies solely to residents of the EEA and UK and supplements the Policy.
Our status and contact information. For purposes of EEA and UK law, we are the “controller” of the “personal data” we collect under this Policy, as such terms are defined in EEA and UK law. Our data protection officers for these regions can be contacted as follows:
When you provide personal data to our pages on social media platforms, those platforms may also be controllers of such personal data. Please consult the privacy policies of these platforms for more information.
Legal bases for processing personal data. We rely on the following legal bases to “process” the personal data described in Section 1 of the Policy (where “process” and its cognates refer to collection, use, disclosure, and other operations performed on personal data):
- Contractual obligations. We may process personal data to honour our contractual obligations to you.
- Legitimate interests. In some cases, we process personal data on the ground that it furthers our legitimate business interests in ways that are not overridden by the interests or fundamental rights and freedoms of the affected individuals, such as customer service, certain promotional activities, analysing and improving our business, providing security for our Services, preventing fraud, and managing legal issues.
- Legal compliance. We need to use, share, and disclose information in certain ways to comply with our legal obligations. This includes processing personal data subject to tax, financial, or other governmental regulations.
- With your consent. Where required by law and in some other cases, we process personal data on the basis of your consent. You may withdraw your consent at any time by informing via www.xtremelongevity.com/contact-us with the subject line “Revoke Consent” and explaining the personal data and processing activities for which you want to revoke consent.
Your rights. EEA and UK residents have the rights listed in the “Your Rights and Choices” section of this Policy. In addition, as provided in applicable law, you may have the right to request that we:
- Provide you with a copy of the personal data that you have provided to us in a commonly used, machine-readable format, and/or transmit such personal data directly from us to another controller, where technically feasible.
- Restrict our processing of personal data (i) if the processing is unlawful, (ii) if we no longer need to process the personal data, (iii) while we verify the accuracy of personal data when you have contested its accuracy, or (iv) when you object to processing based on legitimate interests.
To exercise any of your rights, please inform us via www.xtremelongevity.com/contact-us
As with requests to exercise other rights, please note that certain personal data may be exempt from these requests. We may need to take reasonable steps to verify your identity before responding to certain requests, as described in the “Your Rights and Choices” section of this policy.
If you believe our processing of your personal data infringes EEA or UK privacy laws, you also have the right to lodge a complaint with a supervisory authority, in particular in the country of your habitual residence, place of work or place of the alleged infringement. However, we encourage you to contact us first to resolve any questions or complaints.
Our use of cookies. EEA and UK law requires us to provide you with more detailed information about the types of cookies we use on the Services.
- Strictly Necessary cookies. These cookies enable you to use our Services. These cookies are essential to enable you to browse our Services and use certain features. Disabling them may prevent you from using certain parts of the Services. Without these cookies, services such as shopping activity and paying activity cannot be provided. These cookies also help keep our Services safe and secure.
- Preference cookies. These cookies store information such as your preferred country and language selection, login data and website preferences. Without these cookies, our Services may not be able to remember certain choices you’ve previously made (such as a saved country / language preference) or personalize your browsing experience by providing you with relevant information. These cookies can also be used to recognize your device so that you do not have to provide the same information more than once.
- Performance cookies. These cookies collect information about how you use our Services such as which pages you visit regularly. These cookies are used to provide you with a high-quality experience by doing things such as tracking page load, site response times, and error messages.
- Targeting / Advertising cookies. These cookies gather information about your use of our Services so we may improve your experience and provide you with more relevant content and advertising. They are also used to gather feedback on customer satisfaction through surveys. They remember that you’ve visited our Services and help us understand usage of our Services. Some of these cookies are from other parties that collect information about users of our Services in order to provide advertising (on our Services and elsewhere) based on users’ online activities (so-called “interest-based advertising”) on our Services and elsewhere online. The other parties involved in interest-based advertising collect internet browsing information (e.g., websites visited, time of visit) across different websites and over time, and they may use the information they collect on our Services to provide you ads (from us and other companies) across the internet.